BrandJump Appoints Shelly Jones-Jackson as Director of Merchandising and Operations

Position Adds Bench Strength to Leadership Team of Growing Ecommerce Firm

LOS ANGELES – May 15, 2019 – BrandJump announces the addition of new executive talent to its growing team. Shelly Jones-Jackson joins the ecommerce sales and marketing company as their Director of Merchandising and Operations. The position reports to CEO, Josh Walter.

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As Director of Merchandising and Operations, Jones-Jackson will be responsible for managing the 20-plus merchandising and operations team charged with site merchandising, content optimization, pricing management and brand operations. The role will be focused on process development and technological enhancements with the goals of continuously improving speed, accuracy, and quality of content, resulting in an elevated brand presence online for each client.

In her previous role, Jones-Jackson was the Senior Director of Merchandising Operations at The RealReal, an authenticated luxury consignment fashion platform. In that position, she oversaw a team of 500 people across site operations including digital assets, copywriting, pricing and content. She was previously an assistant buyer for Barney’s New York and has additional fashion retail merchandising and sales management experience.

The creation of this new position, follows the recent appointment of Melanie Nelson as Director of Channel Management. In this role, Nelson leads the sales side of the business for BrandJump, and is responsible for driving top line business managed and building the channel management team. Together, these new additions add strength to the BrandJump executive team, comprehensively covering all aspects of the business.

“As a company, we have an untiring dedication to creating industry leading ecommerce strategies to give our clients an edge over their competition,” said Walter. “By incorporating innovative technology and attracting best in class talent, like Shelly and Melanie, we believe we are building a company that can continue to scale and concurrently provide long term, sustainable value to our client base. This is an incredibly exciting time for us.”


BrandJump is a Los Angeles-based ecommerce sales and marketing company, focused on bringing customized online strategies to manufacturers in the home furnishings space. BrandJump’s unique model delivers merchandising, content, and marketing expertise to optimize their clients’ online presence and drive revenue through internet retail channels. Founded in 2011, BrandJump’s team brings a rare blend of seasoned home furnishings experience with deep ecommerce knowledge to its client base. For more information visit

Josh Walter